Wholesale Energy Pricing In Alberta: What Does It Really Mean For You?

When it comes to energy bills, Albertans are often left scratching their heads. You might have noticed the buzz around “wholesale pricing” and wondered how it actually affects what you pay. Is wholesale the way to the
cheapest power? What makes wholesale different from a fixed or variable plan? And—most importantly—can it help you lower your energy bills at home or your business? In this post, we’ll pull back the curtain on
wholesale pricing and show you how Burst Energy brings rare transparency and flexibility to the table.

What Is Wholesale Energy Pricing?
Let’s start with the basics. In the world of electricity (and natural gas!), “wholesale pricing” means you pay for energy at the same rate it’s sold on the open market. This is the price that big companies pay before any retail
markups, hidden administration fees, or fancy advertising costs are sprinkled on top.
In Alberta, wholesale prices for electricity fluctuate in real time based on demand, weather, and other market forces. With most traditional plans, your provider buys at this wholesale price and then adds a markup or “retail
fee,” which can quietly drive up your monthly costs.
With Burst Energy’s wholesale plan, things are refreshingly simple: you pay the exact energy rate coming from the Alberta electricity market, plus a small, clear transaction fee. No fluffy extras. No surprises. Just what the
market charges—nothing more.

Why Does Wholesale Pricing Matter to You?
If you’ve ever compared energy bills with friends or neighbours, you know costs can vary wildly. Wholesale pricing isn’t just industry jargon—it changes how much you pay, how and when you can save, and how clearly
you can see what’s on your bill.

Real-Life Savings: A Simple Example
Imagine the average market price for electricity in a given hour is 7 cents per kWh. A traditional energy provider might tack on 3 extra cents per kWh in retail markups and fees—so you pay 10 cents, whether the market is
high or low. With Burst Energy’s wholesale plan, you pay that true 7 cents, plus a tiny, transparent fee. Over the course of a month, these differences can add up to significant savings, especially when market rates are low.

Transparency = Trust
Wholesale pricing also means complete clarity. You can see exactly what the market has charged and exactly what you pay for service. No hidden markups. No tricky “admin” fees. Just the facts.

How Does Burst Energy Stand Out?
In Alberta, finding a provider you trust can be challenging. Burst Energy was created by Albertans, for Albertans—so we know what matters most to you:
No hidden markups or fees: You see wholesale rates, period.
No long-term contracts: You’re never locked in. Change as your circumstances change.
Knowledgeable, local staff: Speak with real experts who understand your community.
Flexible options: Choose from fixed or variable plans—or go wholesale for complete transparency.
Wondering about the cheapest electricity rates or the best provider in your area? Many Albertans searching for the
competitive and reliable rates, especially for those ready to take advantage of market conditions.

Actively Manage Your Consumption and Savings
cheapest electricity edmonton find that Burst Energy’s transparent pricing can offer some of the most
One of the biggest advantages of wholesale pricing is the power it puts in your hands. Because prices shift hourly, you can align your usage to the times when rates are low, maximizing your savings.
Start simple:
Monitor your usage: Track when you use the most power. Many Albertans use
home energy monitors to check their consumption in real time.
Shift big chores: Run your dishwasher, laundry, or charge electric cars during off-peak hours to take advantage of low prices.
Get tips from pros: Burst Energy’s local team can help you develop smarter habits—all you have to do is ask!

Are Electricity Rates in Alberta Going Down?
It’s a fair question—especially if you’re considering a variable or wholesale plan. Alberta’s electricity market can be unpredictable, with prices occasionally spiking due to high demand or low supply. Over longer periods,
though, analysts often see rates trend downward thanks to increased supply from renewables and improved market efficiency. The flexibility of wholesale means you can benefit in real-time from these market dips.
If you prefer predictability over potential savings, Burst Energy also offers
fixed rate electricity Edmonton plans, so you can lock in a comfortable rate and take the risk out of the equation.

Who Has the Cheapest Electricity Rates? And Which Provider Is Best?
The truth is, there’s no single answer—rates change, and every customer’s situation is unique. The best provider is the one who puts clarity, flexibility, and fairness first. With wholesale pricing and no hidden fees, Burst
Energy is proud to be one of Alberta’s leading, community-driven
Edmonton electricity providers.

Wrapping Up: Why Wholesale Works for Albertans
Wholesale energy pricing isn’t magic—but it does put knowledge and control back in your hands. You see real prices, avoid surprise fees, and have the flexibility to save more—whether you run a farm, a business, or a busy
household.
Ready to see if wholesale is right for you? Or if you’d rather play it safe with a fixed rate? Talk to Burst Energy today. We’re here to answer your questions, help you compare plans, and make sure you never pay more than
you should. With transparent billing, no hidden fees, and knowledgeable Albertan staff, we make energy easy again.

Start saving today!

To find out how Burst Energy can improve your current electricity and natural gas services, give us a call today.

1.866.516.3085

Request a complimentary bill review and quote